What do a college mascot, an improv comedian, and sport psychologist have in common? The recipe for helping develop some of our best leaders and most resilient athletes. Tune in to hear James Leath’s amazing journey to become one of North America’s most successful leadership development experts and how he steps way outside the traditional box to help bring out the best in his athletes.


James founded UTA in 2017 when an unexpected family emergency took him away from his post at IMG Academy as the Head of Leadership Development and landed him in Dallas, TX. Since then, James has continued to worked with teams throughout the nation on character development through leadership and mental conditioning curriculum.

Leadership lessons consist of communication skills, personal and group leadership, developing identity, and building team culture.

James attended Fresno State University where he received his B.A. in Communication. During college, when he wasn’t playing football, he was best known for being the beloved mascot of Fresno State, Time Out. After graduation, James went on to play quarterback for a semi-pro team in Fresno, CA. With over 15 years of coaching experience and a M.A. in Performance Psychology, James is passionate about teaching athletes the tools they need in order to be successful in life and in sport.

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Show Notes

5:45 “I walked on and limped off”.  How one moment created his learning journey

8:40 The hilarious story of James making ESPN Top Ten

13:30 Lessons from improv comedy: The two things all great teams need

18:30 Using improv for mental conditioning and building athlete mindsets

22:30 How knowing the most popular dance moves gives you credibility

26:00 Does your talent take you places your character cannot sustain?

35:40 The compelling story of why James became a coach

41:00 James’ newest chapter in life: Unleash the Athlete

52:15 Teaching the art of communication

56:00 Getting in touch with James

Get in Touch

Website: www.unleashtheathlete.org

Twitter: @jamesleath

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