Jeff Jones (@jonseyjeff1) has spent the past four years as the Arkansas St. Red Wolves’ Assistant Athletics Director for Athletics Performance. He has 19 years of coaching experience at the collegiate level, including prior stops working with football at Arkansas State, Boise State, Auburn and Appalachian State.

Jones came to Arkansas State owning previous Sun Belt Conference championships with both the Mountaineers (2019) and Red Wolves (2012), while also collecting an SEC title at Auburn in 2013 and WAC championships at Boise State in 2006, 2008 and 2009.  During his time at the four schools, they combined to play in 11 bowl games including the 2013 BCS National Championship game with Auburn. Jones earned his bachelor’s degree in exercise science-health promotion from Central College in Pella, Iowa, in 2006 before going on to earn his master’s degree in curriculum and instruction in foundational studies from Boise State University in 2011. He has worked under incredible coaches including chris Peterson and Butch Jones, an don the podcast this week shares his wealth of knowledge on athletic performance, character development, overcoming adversity, and more. Connect with Jeff at on IG @coach_jeffjones.


A you may have heard, we decided to cancel ou r2024 Way of Champions Conference, which opens up the opportunity for us to begin a year long mastermind and coach certification program in the Way of Champions and CTGP materials. If you want to simply take a deeper dive then ever offered before into your coaching and personal development, or work within your school or club improving coaching or transforming the culture, or you want to hit the road as a speaker and presenter working with teams and youth sports organizations, we will give you the tools and support to do so. We are collecting names who are interested at this moment in learning more, you can do so by clicking here and adding your name and email to the list.

PUT IN YOUR BULK BOOK ORDERS FOR OUR BESTSELLING BOOKS! Programs such as UNC soccer and lacrosse, Syracuse lacrosse, Stanford Lacrosse, Middlebury College, Colby College, Rutgers University, and many other champions are using THE CHAMPION TEAMMATE book with their athletes. Schools and clubs are using EVERY MOMENT MATTERS for staff development and book clubs. Are you?  We have been fulfilling numerous bulk orders for some of the top high school and collegiate sports programs in the country, will your team be next?

Click here to visit John’s author page on Amazon

Click here to visit Jerry’s author page on Amazon

Please email [email protected] if you want discounted pricing on 10 or more books on any of our books. Thanks everyone.

This week’s podcast is brought to you by our friends at Sprocket Sports.  Sprocket Sports is a new software platform for youth sports clubs.  There are a lot of these systems out there, but Sprocket provides the full enchilada. They give you all the cool front-end stuff to make your club look good– like websites and marketing tools – AND all the back-end transactions and services to run your business better so you can focus on what really matters – your players and your teams.

Sprocket is built for those clubs looking to thrive, not just survive, in the competitive world of youth sports clubs.  So if you’ve been looking for a true business partner – not just another app – check them out today at

Become a Podcast Champion! This weeks podcast is also sponsored by our Patreon Podcast Champions. Help Support the Podcast and get FREE access to our most popular online courses, a $300 value. If you love the podcast, we would love for you to become a Podcast Champion, ( for as little as a cup of coffee per month (OK, its a Venti Mocha), to help us up the ante and provide even better interviews, better sound, and an overall enhanced experience. Plus, as a $10 per month Podcast Super-Champion, you will have access to never before released and bonus material, including:

  • Downloadable transcripts of our best podcasts, so you don’t have to crash your car trying to take notes!
  • A code to get free access to our online course called “Coaching Mastery,” usually a $97 course, plus four other courses worth over $100, all yours for free for becoming a patron.
  • Other special bonus opportunities that come up time to time
  • Access to an online community of coaches like you who are dedicated listeners of the podcast, and will be able to answer your questions and share their coaching experiences



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